Projects
Systems for brand,
space & product.
Brand System · Built to Grow
Takeoff by IXL
A scalable K–5 brand system designed for clarity, differentiation, and growth.
Brand in Space · Experiential Design
ISTE Event & Conference Design
A large-scale booth experience built for live demos and educator engagement.
Brand Identity · Learning Experience
Spark Studio
A flexible brand system for an exploratory learning environment concept.
AI × Human Collaboration · Meta Case Study
Designing with an AI Coworker
How this site was rebuilt by a two-person studio: a designer and an AI coworker.
KiwiCo · Kids & Families
Designing with Kids
Three shipped kids’ lines: a cooking crate’s visual world, a plush game tested in living rooms, and a map that is the interface.
Multi-brand System · Design Ops
Brand Foundations at IXL
The color, type, and logo systems behind fourteen brands, and the governance that kept them true.